Despite the recent AI boom, the brands that have experienced the most significant growth in value over the past year are traditional IT brands predating the AI era. Microsoft's brand value increased by $121 billion, followed by Google at +$80 billion, and Apple at +$58 billion.
In the realm of AI-related brands, NVIDIA secured the fifth spot with a remarkable $43 billion boost to its brand value, nearly doubling in just one year. Interestingly, even the conventional brick-and-mortar retailer Walmart managed to make it onto the list of top performers.